q=%28%E7%BE%8E%29%E6%9D%B0%E5%85%8B%C2%B7%E7%89%B9%E5%8A%B3%E7%89%B9%28jack+trout%29%EF%BC%8C%28%E7%BE%8E%29%E5%8F%B2%E8%92%82%E5%A4%AB%C2%B7%E9%87%8C%E5%A4%AB%E9%87%91%28steve+rivkin%29%E8%91%97&searchType=standard&isFacet=true&view=standard&searchWay=author&rows=10&sortWay=score&sortOrder=desc&searchWay0=marc&logical0=AND
rows=10&searchWay0=marc&logical0=AND
(美)杰克·特劳特(Jack Trout),(美)史蒂夫·里夫金(Steve Rivkin)著